{"product_id":"book-nike-look-good-feel-good-1","title":"Book Nike Look Good Feel Good","description":"\u003cp data-path-to-node=\"3\"\u003eThis book (part of Phaidon's prestigious \u003ci data-path-to-node=\"3\" data-index-in-node=\"42\"\u003eBetter Is Temporary\u003c\/i\u003e series) is a deep dive into Nike's DNA. Under the mantra \u003ci data-path-to-node=\"3\" data-index-in-node=\"134\"\u003e\"If you look good, you play good,\"\u003c\/i\u003e this volume explores how aesthetics and technical innovation merge to give athletes a psychological and physical edge.\u003c\/p\u003e\n\u003cp data-path-to-node=\"4\"\u003eFrom initial sketches of era-defining silhouettes to performance labs where the latest technologies are tested, this book reveals the best-kept secrets of the Swoosh brand. It is a visual testament to how design can influence the outcome of an Olympic final or the confidence of someone walking down the street. With a technical binding and materials that mimic the brand's engineering, it is the centerpiece for those who understand that sport is, above all, a visual art. Excellence is not a goal, it is a process; discover it in our Mallorca store.\u003c\/p\u003e","brand":"Phaidon","offers":[{"title":"Default Title","offer_id":54908225192260,"sku":"B-NLGFG38","price":77.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0708\/3950\/1085\/files\/Book_Nike_Look_Good_Feel_Good_1.png?v=1778686317","url":"https:\/\/saturdayconcept.com\/en\/products\/book-nike-look-good-feel-good-1","provider":"Saturday Concept","version":"1.0","type":"link"}